Need Ideas?
I Contain Multitudes.
I’m Val, and I’ll turn your ideas and direction into captivating stories, visuals, media, and brand strategy that always resonates with your intended audience.
Whether you need creative direction, ideation, marketing consulting, copywriting, content creation, or market strategy, I have 20+ years of experience and a lifelong passion for human behavior, psychology, pop culture, entrepreneurship, and communications.
(I’m also a really fun person to talk to, which is an extra-plus.)
Let’s make content and marketing magic, together!
‘Ideation’ is about exploring possibilities!
My personal motto: there is no such thing as perfect. Through a combination of creativity, know-how, and curiosity, I believe that EVERYTHING can be enhanced and elevated in both big and small ways! No topic is too obscure or taboo.
MY CREDENTIALS: MBA with Marketing Concentration, B.A. International Business, 20+ years of corporate experience
LANGUAGES: English and Spanish (native), German (business fluent), ASL, Italian, and Japanese (basic), plus some programming languages.
SOFTWARE & TECH ABILITIES: TOO MANY TO LIST. If I don’t know something already, I learn it; it’s literally my thing.
Content Creation
“I say without hyperbole, you can not find a better content creator and writer than Val. I had the pleasure managing Val for two years and she never ceased to amaze me. I can not recommend Val highly enough.”
Joe Matar, VP of Marketing at Brazen
Copy & Ghostwriting
“Valery is a gem. She’s responsive, creative, thorough, efficient, and smart. It’s such a joy working with her. If you’re looking for a partner in your writing, Valery is awesome.“
Andrew D., Keynote Speaker, Entrepreneur, & Best-Selling Author
Marketing & Ideation
“Val delivers results. She is a marketer brimming with ideas and who can actually execute on them. Her can-do spirit and positive attitude is infectious. Any organization would be lucky to have Val on their team. I give her my highest recommendation.”
Tara Welty, Senior VP & Publisher at Scholastic
Website Copywriting
“Valery is an excellent copywriter. Did full copy for one of my new websites – very easy to work with and easily understands what I need. We’ve had excellent communication throughout several large projects. I give 5 Starts and an A+++++. I’m already giving my 3rd project to her!“
Himala U., Cybersecurity & Tech CEO & Entrepreneur
Agency Copywriting
“Valery’s ability to handle multiple projects at the same time has resulted in a dramatic increase in the productivity level of our company. No matter how tight a deadline or detailed a project, Valery always delivers quality work, on time, which is critical in this type of business. As a team member or a leader, she earns my highest recommendation.”
Dan Marzullo, CEO of Marzullo & Associates Agency
Business & Brand Naming
“Valery has always come through like she promises! She provides high quality work and adheres to the timeline she commits to. I would hire Valery again without any hesitation!”
Brian, Restaurant & Bar Owner
Hi! I'm 'Val the Idea Gal': Master Ideator, Marketer, Pop Culture Wizard, Inventor, & Storyteller. 